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Resources to help you scale.


Netflix Redefines Viewer Engagement with Moments and “It’s So Good” Campaign, and Why Social Media Marketing Is More Essential Than Ever
Engaging viewers is as critical as providing great content. Netflix, a powerhouse in the streaming industry, understands this dynamic...
Nov 20, 2024


Meet Dawn Fontaine: Textile Designer, Storyteller, and Creative Marketer
At MarketScale, every team member has a unique story that shapes the way they contribute to our success. For Dawn Fontaine, a digital...
Nov 18, 2024


Why Zero Click Content May Be a B2B Marketer’s Best Tool
Last week, I was holding my daughter in my arms, pulling the “dad night shift” and doing my best to stay awake. In an effort to keep my...
Nov 18, 2024


Case Study: Amplifying Thought Leadership and Streamlining Content Production for Knowtion Health
See how Knowtion Health boosted thought leadership and brand visibility with MarketScale's video production and seamless content management.
Nov 15, 2024


Unleashing the Power of In-house Testimonial Videos: Why You Don’t Need a Video Crew
Most business leaders ask us, "Can we have a professional videographer from your team to help us capture our client testimonials?" Upon...
Nov 15, 2024


Case Study: Driving Pipeline Growth with Podcast Strategy for FinThrive
Learn how FinThrive generated $700,000 in pipeline value by launching the 'Healthcare Rethink' podcast with MarketScale Studio, leveraging a
Nov 14, 2024


The Rise of Crowd-Powered Platforms
In today’s fast-paced world, the companies that are truly dominating their industries all have one thing in common: they harness the...
Nov 14, 2024


Celebrating Innovation and Growth: The 2024 Dallas 100 Award Winners
The Dallas 100 Awards, presented annually by the SMU Cox School of Business's Caruth Institute for Entrepreneurship , honor the...
Nov 13, 2024


2024's Election Cycle Showcases the Power of Nontraditional Media
The 2024 presidential election is over, and whether you’re celebrating or disappointed by the results, one undeniable takeaway is how...
Nov 13, 2024
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