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Resources to help you scale.
Jan 10
UGC in B2B Retail: The Sephora Effect and How B2B Companies Can Learn
From YouTube tutorials to Instagram posts featuring product hauls, Sephora tapped into the power of authenticity, building trust and engagem
Jan 6
New Year, New Opportunities: The Future of User-Generated Content in B2B Marketing
Start 2025 strong! Explore how user-generated content boosts trust, engagement, and results in B2B marketing.
Dec 17, 2024
Leveraging Online Communities for B2B Marketing Success
Online communities have emerged as a valuable resource for professionals seeking knowledge, networking opportunities, and industry...
Dec 11, 2024
The Role of Podcasts in B2B Marketing Strategies
Podcasts have emerged as a powerful tool for engaging audiences, establishing authority, and driving business growth.
Dec 2, 2024
B2B Marketers Are Missing the Boat: Mike Rowe’s Blueprint for Authentic, Trust-Building Content
Authenticity is the key to B2B success. Learn from Mike Rowe's Dirty Jobs how raw, real stories build trust and connection in marketing.
Jan 18, 2024
Future-Proofing B2B Marketing: The Critical Role of 3D Interactive Training and Product Demos
As the global business community eagerly anticipates the launch of Apple Vision Pro on February 2, 2024, a significant transformation is...
Dec 16, 2023
Santa’s Waiting in MarketScale Studio… Are You Ready To Be Legendary?
As the holiday season approaches, brands are exploring innovative ways to connect with their audiences. In the dynamic landscape of...
Dec 11, 2023
Influencer Marketing: Transforming B2B with Lessons from B2C
Influencer marketing, a mainstay in B2C strategies, is now making its mark in the B2B world. The question is no longer whether it can be...
Dec 6, 2023
Digital Content Creation Services: Perfecting Video in MarketScale Studio's Proofing Tool
At the core of MarketScale Studio's digital content creation services is our proofing process which exemplifies our steadfast commitment...
Aug 14, 2023
New Studio Interface, Now With the Latest Updates
Howdy there, content creators! We're thrilled to share some fantastic news with you about the revamped MarketScale Studio user interface. We
Jul 11, 2023
MarketScale Creator Spotlight: Exploring the Artistic Journey with 3D Animator Kiara
As the digital world continues to shape our creative expressions, the role of artists and their ability to communicate through various...
Jul 7, 2023
Are You Thready For This?
Two Threads are better than one, but, we're not too sure if Elon Musk, the wealthiest man in the world and former CEO of Twitter would...
Jun 27, 2023
Lessons to Be Learned From Ice Cross: The Rise of a Phenomenal Sport
Ice Cross , a thrilling combination of X Games downhill snowboard racing and ice hockey, is sweeping the world by storm and MarketScale...
Jun 16, 2023
Unveiling the Power of Interactive Marketing
In today's fast-paced digital landscape, where consumers are bombarded with a constant stream of advertisements and content, marketers...
Jun 12, 2023
Getting Your Brand's Story "Right"
MarketScale is bringing the sexy back into B2B and B2C via direct content creation between its clientele and its consumers. At its core,...
Jun 9, 2023
Why Interactive Videos Matter for Your Business
From shoes, cell phones, and kitchen gadgets— you name it and there’s an interactive video for it. If you're in charge of a marketing...
Jun 5, 2023
Streamline Content Capture with MarketScale’s Request Tool
The Request Tool Powerhouse! Welcome to MarketScale Tutorials! In this tutorial, we will explore the powerful features of the MarketScale...
May 10, 2023
A Recipe for Building Community
Building a community for a business or brand is the powerhouse way to go from good to great. Companies that can transition from...
Mar 3, 2023
3 Tips for Starting Your Own B2B Podcast
In recent years, podcasts have become a main communication tool for B2B companies. From industry thought leadership to education,...
Feb 28, 2023
5 Ways To Come Up With Great Video Ideas
Video is one of the best ways to share your message with your community and grow your business. Videos are sharable, engaging, and fun....
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