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Case Studies


Case Study: Mitsubishi Electric Power Products – Real-Time UGC Creation with MarketScale Studio
With a same-day deadline to open a major internal meeting, MEPPI used MarketScale Studio to turn employee-shot travel clips into a polished, on-brand video. Teams uploaded footage the day before and morning-of; editors built a 70% rough cut overnight and delivered the final by 12:30 p.m. PT—90 minutes early. The result proved how decentralized, real-time content creation drives speed, authenticity, and trust, giving leadership a repeatable playbook for high-stakes communicati


Case Study: How EnerSys Turned Leadership-Backed UGC Into Daily, Global Engagement
See how EnerSys turned MarketScale Studio into a daily, global content engine. With top-down buy-in and a sales-first workflow, Studio shows up in national sales training, town halls, and everyday outreach. In 45 days, 100+ client-side users logged in, 59 uploaded content, VIPs and OEM partners engaged, and EMEA activity surged. This case study breaks down the playbook: clear use cases, quick edits, and champions who expand adoption.


Case Study: AMAG Expands Global Sales Communication Through MarketScale UGC Coaching
AMAG turned camera-shy sales reps into global brand storytellers in just one training. By embracing user-generated content and authentic video communication, AMAG’s international sales team unlocked a culture shift—humanizing the brand, building trust faster, and strengthening relationships across markets. This case study shows how one workshop sparked lasting change in how a global leader connects with its customers.


Case Study: BMS CAT – Scaling Storytelling with Studio to Power a Marketer-of-One
How BMS CAT used MarketScale Studio to scale customer storytelling nationwide—allowing a one-person marketing team to operate like a full creative department.


Case Study: CooperVision – Turning Expert Storytelling into Global Thought Leadership
Discover how CooperVision and MarketScale turned authentic expert storytelling into global thought leadership—driving organic engagement, trust, and credibility in the fast-growing myopia management market.


Case Study: Designed Conveyor Systems Humanizes Integration with UGC-Driven Storytelling
Designed Conveyor Systems scaled authentic storytelling with MarketScale’s UGC framework—humanizing engineering integration, boosting recruitment, and differentiating in a technical market.


AMAG Technology Scales Storytelling Through Crowdsourced Video
AMAG Technology scaled authentic marketing, training, and customer content through crowdsourced video—boosting speed, variety, and engagement across the business.


Brivo Turns Its Sales Force into a Revenue-Driving UGC Engine
Brivo activated its sales team as a UGC engine, boosting engagement up to 9x, accelerating pipeline velocity, and turning everyday interactions into revenue-driving stories.


ProLift Rigging Elevates Market Presence with Branch-Level Storytelling
ProLift Rigging spotlighted its Phoenix, AZ branch to boost credibility, highlight operational excellence, and create a reusable sales asset for mission-critical industries.
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