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Resources to help you scale.


The Rise of Crowd-Powered Platforms
In today’s fast-paced world, the companies that are truly dominating their industries all have one thing in common: they harness the...
Nov 14, 2024


Celebrating Innovation and Growth: The 2024 Dallas 100 Award Winners
The Dallas 100 Awards, presented annually by the SMU Cox School of Business's Caruth Institute for Entrepreneurship , honor the...
Nov 13, 2024


2024's Election Cycle Showcases the Power of Nontraditional Media
The 2024 presidential election is over, and whether you’re celebrating or disappointed by the results, one undeniable takeaway is how...
Nov 13, 2024


How a Tire Company Became the World’s Most Prestigious Food Critic
Imagine the year is 1900. Cars are loud, rickety contraptions, rattling down dusty roads, and only about 3,000 of them exist in all of...
Nov 12, 2024


Honoring Our Veterans: A Tribute to Those Who Served and Their Families
Today, we pause to honor and express our deepest gratitude to the men and women who have served in the U.S. armed forces. Their bravery,...
Nov 11, 2024


Alto and the Rise of Crowd-Generated Content in Transportation
As consumers become savvier and more discerning, authenticity in branding is increasingly essential. Crowd-generated content (CGC) is...
Nov 8, 2024


Case Study: Boosting Brand Visibility with Strategic Video and Podcast Content for Hai Robotics
Hai Robotics partnered with MarketScale to enhance brand visibility through strategic video and podcast content, driving engagement and digi
Nov 8, 2024


Case Study: Supercharging Content Creation for M&A Healthcare Advisors
Discover how M&A Healthcare Advisors increased content output by 4-5x with MarketScale, expanding from basic video content to podcasts and w
Nov 7, 2024


From Education to Entrepreneurship: A Conversation with Dasha McBride
On the most recent episode of Coffee Break, we were joined by the extraordinary Dasha McBride , a digital marketing maverick with a...
Nov 7, 2024
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