In recognition of the importance of this day in American history, we would like to wish everyone a very happy Fourth of July from all of...

Defining your target market is a critical step in developing a successful marketing strategy. But what is your target market and how do...

Ice Cross , a thrilling combination of X Games downhill snowboard racing and ice hockey, is sweeping the world by storm and MarketScale...

It's no secret that the pandemic has significantly impacted consumer behavior, and as we emerge from these challenging times, a...

For many who didn’t grow up in such tech-savvy eras, the massive shift to remote work and digitization during the COVID era provided a...

In today's fast-paced digital landscape, where consumers are bombarded with a constant stream of advertisements and content, marketers...

In a recent episode of B2B Weekly, we dove deep into the exciting yet sometimes intimidating world of AI in B2B content creation and its...

MarketScale is bringing the sexy back into B2B and B2C via direct content creation between its clientele and its consumers. At its core,...

From shoes, cell phones, and kitchen gadgets— you name it and there’s an interactive video for it. If you're in charge of a marketing...