top of page
Resources to help you scale.


More Mobile Means More Money (or Engagement)
In the ever-evolving digital landscape, the dichotomy between desktop and mobile usage is striking, especially in the B2B sector....
Dec 14, 2023


Celebrating Togetherness and Tradition: MarketScale's Hanukkah Lunch Celebration
Today, we gathered to celebrate Hanukkah in a special way. We enjoyed latkes and lit the menorah, embracing the Festival of Lights'...
Dec 13, 2023


McDonald's CosMc's: Blending Nostalgia with a Modern Twist
McDonald's is taking a leap into the future while nodding to its past with the launch of CosMc's, a new drive-thru experience that pays...
Dec 12, 2023


Influencer Marketing: Transforming B2B with Lessons from B2C
Influencer marketing, a mainstay in B2C strategies, is now making its mark in the B2B world. The question is no longer whether it can be...
Dec 11, 2023


Digital Content Creation Services: Perfecting Video in MarketScale Studio's Proofing Tool
At the core of MarketScale Studio's digital content creation services is our proofing process which exemplifies our steadfast commitment...
Dec 6, 2023


Everyone is in Marketing
In the modern business landscape, marketing departments are not just promoting products; they're conducting the symphony of a company’s...
Dec 5, 2023


The Rise of B2B Influencers: How Experts are Revolutionizing Purchase Decisions in Business
The marketing landscape is undergoing a transformative shift, and the world of B2B is not immune to these changes. Gone are the days when...
Dec 4, 2023


Embracing Community-Generated Content in Commercials
In the realm of modern advertising, there's a significant shift towards utilizing community-generated content (CGC) to create compelling...
Dec 1, 2023


Is the Resurgence in B2B Thought Leadership Creating a Professional Renaissance?
Renaissance 2.0: The Dawn of Community-Generated Content in the B2B Realm The Renaissance, a vibrant period of European cultural,...
Nov 29, 2023
bottom of page