We’re excited to announce that MarketScale’s Director of Production, Alex LeBlanc, will be speaking at NAB Show 2025 in Las Vegas as a featured guest for Suite Studios.
Session Title: The Cloud at Scale: How MarketScale Powers 200+ Global Creatives on Suite
Date: Monday, April 7th
Time: 2:30 PM – 3:00 PM
Location: Suite Studios Booth #SL4205
A Behind-the-Scenes Look at Building the House of UGC
As the world’s premier B2B UGC hub, MarketScale operates a global creative engine—connecting 1,000+ videographers and over 200 editors across 38 countries to produce compelling content for brands around the world.
In this live NAB session, Alex will pull back the curtain on how we built systems that enable that scale, support creative collaboration, and deliver content at the speed of relevance—without compromising security, flexibility, or quality.
What You’ll Hear
This won’t be your typical cloud case study. It’s a candid look into the systems and mindset powering the House of UGC.
Alex will cover key topics like:
Building workflows for high-volume global production
Supporting a creator network across time zones & continents
Why speed is everything in UGC—and what slows most teams down
How security and creativity can (and must) work together
What MarketScale looked for in a cloud solution—and what we found
Whether you're a creative leader, media ops executive, or B2B content strategist, this is a session that’ll challenge how you think about production and post.
Join the Conversation at NAB
If you’re exploring how to scale content creation and delivery in today’s always-on world, don’t miss this talk.
Session Info the Cloud at Scale: How MarketScale Powers 200+ Global Creatives on Suite Speaker: Alex LeBlanc, Director of Production, MarketScale
📍 Suite Studios Booth #SL4205
🕝 Monday, April 7th | 2:30 PM – 3:00 PM
You’ll walk away with real insights on what it takes to operate a high-performing, globally distributed creative team—and how the right tools and systems can unlock next-level speed, scale, and storytelling. Reserve your spot here!
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