top of page


Tech Prep
A Production
Blueprint
Frequently asked questions
Unlocked by MarketScale
MarketScale IO
MarketScale Media FAQ
MarketScale CGC Awards FAQ
Videographer FAQs
Marketscale For Agencies
Guides Program
Free Consultation
Unlock by MarketScale is a guided content activation event. A UGC Coach leads your team through structured activities that build confidence and spark creativity. Your people create authentic videos using their own devices. No film crew needed. The result? Immediate content for your campaigns and a team that keeps creating long after the event.
Your Coach will host a planning meeting to understand your goals, audience, and desired content outcomes. They design activities tailored to your group's comfort level and business objectives, whether that's product demos, culture stories, customer testimonials, or thought leadership content. On event day, they arrive ready with a structured plan that aligns with your brand while leaving room to adapt based on your team's energy and ideas.
Yes, because it's authentic. The UGC Coach ensures your team captures content that's clear, engaging, and audience ready. It won't look like a polished studio production, but that's the point. Authentic, relatable content often outperforms highly produced videos because audiences trust real people sharing real experiences.
bottom of page