The Producer

Your home for step-by-step guides to becoming the producer of great, community-engaging media

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Filming a Customer Testimonial Soundbite
Filming a Customer Testimonial Soundbite

Filming a Customer Testimonial Soundbite Why Nothing helps your sales and marketing efforts like a customer testimonial. Coordinating with your customers to film onsite can involve a lot of moving parts–why not use Studio to expedite the process? A quick sound bite from a key stakeholder can go a long way in building awareness and […]

Promote Upcoming Content with Video Soundbites
Promote Upcoming Content with Video Soundbites

How to Promote Upcoming Content with Soundbites Why There are a number of ways to ensure you are maximizing the reach of your sales and marketing content. One of the easiest and most effective ways is to promote upcoming content with a short video soundbite. One experiment from HubSpot revealed that video received 20% more […]

News and Market Updates Video Soundbite
News and Market Updates Video Soundbite

News and Market Updates Video Soundbite Why All markets move quickly based on legislative, geopolitical and technological developments. The same applies to your content. Don’t get left in the dust trying to produce a polished, high end video when a concise, well thought out soundbite would suffice. Time to market is key for your messaging […]